The Atlantic
Advice from VH1 exec and Inside.com co-founder
Michael Hirschorn: "Not only do you allow your reporters to blog; you make them the hubs of their own social networks, the maestros of their own wikis, the masters of their own many-to-many realms." He suggests the Washington Post create an interactive online universe around
Dana Priest's intelligence reporting. "Turn the site into a clearinghouse for global intelligence information, rumors, conspiracy theories, and so forth ...Go even further: incentivize the critics and reporters by allowing them to profit based on the popularity of their sites; make it worth their while to stick around."
>
Potts: Here's my 10-point prescription for ailing newspapers (RJ)
>
Saving newspapers, one fish-doctor story at a time (National Review)
